What is Pyjamarama?
On Friday 7th June the BookTrust want to get the nation's families wearing pyjamas for a day and we want you to get involved.
You can wear your PJ's to school, work or even snuggled up at home!
We are firm believers that a relaxing routine before bed, is vital in ensuring the whole family gets a good nights’ sleep. Turn off your
devices, have a relaxing bath,get into your favourite PJs, then off to bed to read. In particular, we’re passionate about little ones having a
routine that finishes with a bedtime story.
We will be supporting Pyjamarama and the BookTrust from the 13th May to 17th June. We’ll donate £1 for every pair of PJs we sell online* and
will also offer one family a complete set of PJ’s, as a prize. We’re delighted to be helping the BookTrust in their efforts to make sure that no child
misses out on a bedtime story.
Diana Gerald, CEO, BookTrust said: “BookTrust is so pleased to be teaming up with Cyberjammies. We know that snuggling
up in pyjamas for a bedtime story is one of the most special times of the day; not only does reading provide huge benefits
for babies and children but it also helps them drift off to sleep! We want every child to enjoy the benefits of the bedtime story
and are delighted that Cyberjammies will be donating a £1 for every pair of PJ’s purchases online to BookTrust to celebrate
Pyjamarama and help us reach children across the UK"
See more about Pyjamarama and how you can get involved here: https://www.booktrust.org.uk/what-we-do/programmes-and-campaigns/pyjamarama/
(* online refers to PJs sold on www. cyberjammies.co.uk between 13th May and 17th June).